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Press Release

The Writers Block (TWB) & Master Aerospace Consultants (MAC) forge a JV : TWB+MAC

TWB+MAC will serve the technical documentation needs of the Aerospace, Defence, Maritime, Hi-Tech Engineering, Automotive. Manufacturing and related markets.

Bangalore, 09 February 2009:
The Writers Block (TWB) and Master Aerospace Consultants (MAC) have come together to forge a joint venture that will operate as TWB+MAC. The venture will address the growing technical communication and documentation needs of the Aerospace, Defence, Maritime, Hi-Tech Engineering, Automotive and related markets.

Indian defense and aerospace industry is on a major growth trajectory and is a market pegged at USD 30 billion. The military aerospace market is valued over USD 150 billion for the 20 years.  “The Indian defense and aerospace industry has received tremendous impetus in recent times through increased MRO and outsourcing orders, international collaborations, greater export potential and accent on indigenization of production capabilities and managing offset requirements. Quality technical documentation, which makes up for 15 percent of the product development life cycle completes the value chain. TWB+MAC is fully equipped to address the market need and is pleased to be a part of this opportunity,” said K. V. K. Menon, Managing Director, TWB+MAC.

Speaking about the venture, Rakesh Shukla, Chairman of TWB+MAC said, “The venture reinforces our commitment to be the pioneer in Technical Communication in India. The defense and aerospace documentation in India is an under-served market. TWB+MAC will complete the value chain in the growing aerospace services and products space and enhance the offering available in the market.”

TWB+MAC brings together the technical documentation expertise of TWB and the deep domain expertise of MAC to service customers in the Aerospace, Defence,  Naval & Maritime, Hi-Tech Engineering, Automotive & related sectors to provide unprecedented value to customers. TWB+MAC provides a range of technical documentation and technical publishing services ranging from        IETM / IETP Development, S1000D Conversion & Integration, XML / SGML Authoring,  Technical Writing Authoring, Parts Catalogs / Provisioning, Data Provisioning, Graphics/Technical Illustration & development of  Training Programs.More information on TWB+MAC is available on www.twb-mac.com

Contacts:

Tanish Maheshwari
Phone: +91.11-46566958
Mobile: +91.9810105861
Email: connect@twb-mac.com

TWB+MAC TechDoc Pvt Ltd
816, Oxford Towers
139 Airport Road
Bangalore - 560 008
India

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The Writers Block(TWB)
is Asia’s leading technical communication and publishing services provider and caters to the needs of technology and process driven industries. TWB provides world-class technical communication outsourcing, corporate training and publishing services to companies globally. TWB's expertise spans industries that include IT technology Products & Outsourcing, ITES, Financial, Aerospace, Defense, Ship Building, Discrete & Process Manufacturing Industries. TWB offers a complete suite of services that allows its customers to effectively publish the technical knowledge and caters to over 60 large clients globally, including Cisco, NEC, Infosys, Accenture, Samsung, MindTree, Siemens, AOL, Titan, Intel, Wipro, CGN, BearingPoint, Tata Power, HAL, Uniliver, DRDO and several others. TWB offers training under the TWB Technical Writing Certification Programs and has a portfolio of over two dozen certifications available as training offerings. Over 200 companies including SAP Labs, Lucent Technologies, IBM, Wipro, TCS, Sun Microsystems hire TWB certified professionals through the TWB OnCampus program. TWB's expertise can be leveraged across functions which include Engineering, Software Development & Support knowledge through user manuals, quick reference guides and instruction guides, product overviews, Illustration/3D drawings; Marketing & Sales knowledge through whitepapers, case studies, newsletters, flyers, brochures, websites, blogs & forums and web based flash demos; Training, Implementation and Support knowledge through e-learning, demo’s, troubleshooting guides, course materials, installation guides, IETM generated documents and Process Documentation knowledge through ISO & CMMi documentation, policy manuals, process work flow documents.